Become Someone’s AngelPushing the numbers up with Nutrunning
Each Christmas, the Auckland City Mission encourages Aucklanders to ‘Become Someone’s Angel’ by contributing to their annual appeal. Traditionally a street appeal, two years ago they brought some of their efforts online with Nutrunning.
After getting off to a slow start, the 2014 appeal smashed the total of the year before. We’re not ones to toot our own horns, but this growth is attributed to the sparkly custom platform created using Nutrunning.
The total raised through the application almost doubled to reach more than half a million dollars in 2014 - we get the feeling that charity is on its way online.